PRESS RELEASE

FOR IMMEDIATE RELEASE


SEVEN-YEAR-OLD FROM WASILLA, ALASKA WINS
31st ANNUAL NATIONAL ODOR-EATERS ROTTEN SNEAKER CONTESTSM

Grand Prize Winner McKenna DinkelNational Odor Eaters Rotten Sneaker Contest

MONTPELIER, VT (March 21, 2006) – Eight kids, ages six to fifteen, from across the country, descended on the small town of Montpelier today wearing sneakers so decrepit and odorous, even the town dump wouldn’t take them. Why? To participate in the annual National Odor-Eaters Rotten Sneaker Contest. Each has won a regional contest and, therefore, earned a place in the national finals. In the end, seven-year-old McKenna Dinkel took home the grand prize with a pair of sneakers that nearly caused the judges to pass out.

This year, McKenna beat out seven other contestants, including Krista Friedlein of Dunwoody, GA, Todd Lohr of Waldorf, MD, Nathan Scott of Washington, UT, JT Hinson of Glendale, AZ, Scott Jones of White Sands Missile Range, NM, Michelle Equez of White Plains, NY and Ari Markowitz of Montpelier, VT, to take home the grand prize of a $500 savings bond. She also received the Golden Sneaker Award trophy, a $100 check for a pair of new sneakers and a much-needed supply of Odor-Eaters products. McKenna’s sneakers will also be enshrined in the Odor-Eaters "Hall of Fumes" in Montpelier, VT.

"I live on a farm in Alaska, and I wore my sneakers with no socks all around the farm to make them torn up and smelly," said McKenna, explaining why her sneakers were the worst of the bunch.

Celebrating its 31st year, the National Odor-Eaters Rotten Sneaker contest is the ultimate test of just how offensive sneakers can get when they’re not taken care of properly. Sneakers are judged on the conditions of the sole, tongue, heel, toe, laces or velcro, eyelets/grommets, overall condition and most important ODOR, by a panel that includes NASA "Master Sniffer" George Aldrich, Chemical Specialist for NASA space missions.

For more information about the Odor-Eaters Rotten Sneaker Contest or Odor-Eaters products, visit www.odor-eaters.com.


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Joy Robinson
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jlrobinson@combe.com
Emily Blasi
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